Case Studies
Outcomes, not just impressions
We measure our work by the results that matter — qualified leads, booked jobs, and profitable revenue. Explore how our performance approach plays out across industries and channels.
- B2B SaaS · Google Ads
2.3x more B2B leads at 41% lower cost per lead
A fast-growing HR SaaS company was overpaying for low-quality paid-search leads and couldn't deploy its full budget. By feeding CRM lead-quality data back into Google Ads and switching to value-based smart bidding, Sloss Digital cut cost per lead 41%, raised conversion rate 54%, and averaged 277 qualified leads a month — while spending 33% more, in full.
Read the case study - Home Services · Google Ads
Scaling qualified HVAC leads with Google Ads
A regional HVAC contractor was generating clicks but not enough booked jobs. We rebuilt their Google Ads and Local Services Ads program around lead quality and call tracking — so spend flowed to the calls that actually became installs.
Read the case study - E-commerce · Meta Ads
Scaling a DTC brand profitably on Meta
A growing direct-to-consumer brand had hit a ceiling on Meta — spending more without growing profit. We rebuilt tracking, leaned into Advantage+, and installed a creative testing pipeline to scale on contribution profit, not vanity ROAS.
Read the case study
Note: where a case study’s headline metrics are still awaiting client verification, they’re clearly marked as pending. We never publish fabricated results.
Ready to turn ad spend into qualified leads?
Get a free, no-obligation consultation. We'll review your goals and show you exactly how a performance-driven media plan can grow your pipeline.
No obligation · Alabama grit, nationwide impact.